Pages Menu
TwitterRssFacebook eventbright google plus
Categories Menu

Posted by on Jun 2, 2014 in Elevate, Empower, Inspiration, Woman on the RISE | 0 comments

Woman on the Rise – Hedy DiCarlo

Woman on the Rise – Hedy DiCarlo


What do you get when you ask God for the most dynamic Public Relations Director imaginable? Hedy DiCarlo. She is our very own, brand spankin new, people ninja and Public Relations Goddess. Hedy is the perfect storm of Lucille Ball humor and Martha Raddatz laser beam brilliance. #TheOriginalJerseyGirl has taken charge of this brand and has big plans… just ask her. It is hard to meet someone with more gumption & moxie than I have, but Hedy has both in spades. She is the real deal… read on and learn a little more about Hedy’s RISE story!

2014-06-02 08.54.32


Organization Name:  Women Who Rise

Hedy DiCarlo, Director of Public Relations & Featured Contributor

Best contact email: | Web URL:

Facebook Page:/hedy.dicarlo | Twitter Handle: @hedydicarlo

Your 140-character pitch:  I am the original jersey girl. I love Sundays & I write to expose the negatives in me & others so the world might be better for our kids.

Your Elevateher pitch! {your 90 second pitch about your brand}:  This is a call to ACTION. 200,000 of our sisters will sleep tonight not in their homes with their children tucked safely nearby but in a jail cell. This group may seem so far from your reality yet your tax dollars fund billion dollar corporations fees to keep them jailed, in often far less than humane conditions. Your taxes go to pay multi-billion dollar organizations in a system that becomes more privatized and more corrupt and financially driven by the day.  You may be led to believe you are being kept safely away from these “criminals” but how can we rest with people like some I’ve met, a stage 4 cancer patient, on probation for bouncing a $60 check; her house burned to the ground and her officer violated her for not living there. She received an 11/29…a sentence of 364 days in county jail. You fund the $180 paid to the company that runs the jail she occupies, per day. Their cost is about $4 a day. Don’t think too long on the final costs and numbers there, they don’t supply her with her cancer meds she had in the outside world, they give her enough to keep her alive within the minimum standards of care. She won’t make it there for her full sentence. She will likely die in jail. The innocent and kind sister adopting her sisters baby who will be born to her in state prison. She’s seeing a lactation consultant right now to figure out how to bring her own breast milk back in from her child she nursed over a year ago. There is no system to allow her sister to pump milk to feed her innocent child. A proper attorney for the women with cancer, an organization with a system to get that breast milk to that infant could change lives not only of incarcerated women who you may feel rightfully belong there but to the lives of the innocent family around them. Simply put, agree with it or don’t agree, Nelson Mandela himself showed us that there are many in our jails who simply do not belong there. They are slipping through the cracks of a financially driven, hugely profit based system. The days of the sheriff and justice in the hands of the people are quickly slipping and with an incarceration rate of 1 in 100 adults in United States. It is only a matter of time and numbers before this epidemic of “justice” for profit directly effects you or someone you love. Through my call to action I seek to produce a venue equipped to look at cases one by one, to find stories of injustice and correct them as quickly as possible and to shake and challenge our system to represent the fairness and justice our country was founded upon.

Your immediate region {within 100 miles}: Tampa – Sarasota – Naples, FL

Featured products &/or services: Women Who Rise has a broad range of services and contacts through our large network of amazing and talented women. From life coaching to life changing retreats for women. We can help lend a voice to a call of action, supply a broad reaching platform for your cause…the possibilities of a partnership with this dynamic and motivated group of women are endless.

What do people think you do for a living?  “Best Mom in the World”, according to my kids, who are the only ones I have asked.  (Note to other mamas – please do not take offense, at press time they had read only my bio)

What do you actually do for a living?  I am a writer and Director of Public Relations for Women Who Rise & Rise Magazine. That is to say, I string together words; sometimes they make sentences; sometimes those sentences actually make some sense :)

Tell us about your passions!  My kids of course.  I love being involved in their sports activities and school activities.  Personally, I am passionate about scrapbooking, DIY projects…addicted to HGTV and super passionate about the brand I represent and what we can do to truly change women’s lives and elevate their brands!

Who|what inspires what you do? Foremost, God and my family.

Nelson Mandela is a person who I find very inspirational; here you have this inmate that the world knows nothing of, he is insignificant, yet he becomes one of the most significant and inspirational figures of our time, by harnessing this powerful and amazing spirit within him.  I believe that power and spirit exist to some degree within each of us. I have seen it in people in the darkest places and moments of their lives. It’s there to harness and my motivation is to help expose it in those around me.

I tend to look for inspiration in the faces I see around me daily, in their struggles.  Having empathy and being able to walk in the shoes of others is what enables me to write about some very difficult life topics.  I find inspiration in things and people that might seem ordinary or even invisible to other people.

Was there a turning point in your life that led you to your current career?

On the sidewalk, outside of Tampa International Airport on September 1, 2009.  My kids greeted me and we hugged and cried and literally fell to the ground holding each other.  They were 8 and 6.  I had just spent almost 3 months away from them, in jail.  My heart, which was so broken, somehow melted back together in that moment.  I got happy – I got angry – I got to writing.  Five years later, I spend a lot of time getting deeply into that entire experience.  It is a path I am blessed to walk and through my call to action it is inspiring, I know we will make a difference in correcting injustices for a voiceless many.  Had I not gone through all of that, I would never have come to this point and maybe my one experience helps to prevent injustice for many.

If money weren’t a factor, what would you be doing?

The exact same thing I am doing now only with a personal chef, an assistant and a pilates coach!

How does your brand benefit your community and|or a greater purpose?

Working with the magazine has enabled me to begin work on my call to action, giving much needed attention to the injustices within or justice system. Giving a voice to a voiceless many who have fallen victim to a profit driven system. From organizing a movement with La Leche League to provide breast pumps to lactating women who are incarcerated to creating funds for legal defenses for some of the most deserving and under represented amongst us…there is no limit to the changes we can facilitate within our system, our world and our sisterhood.

What’s in your Bucket List? 

A visit to The Great Wall of China…and of course I would like many large Thanksgivings & Christmases with my children and their families…lots of little grandbabies running around.

Knowing all you know now, what would you tell your 20 year old self?

Keep a really detailed journal! Be strong, and I promise someday you won’t need to be so strong anymore.  I wouldn’t change a thing because I am so completely happy with where and who I am now and that just could not have come about without the walk to this place.

What’s you go-to stress reliever?

Wine!  (Ask me next year when I plan to change that to pilates!…but I have been saying that for the past few years…hmmm) Truly, getting down on the floor and rolling around playing with my infant son and my older ones too…there is nothing better than that except maybe when we do that at the beach!

What is your strategy for turning a negative into a positive? 

I don’t think in terms of negatives, only positives.  I am not omniscient but I have tremendous faith, I know my ship is steered by someone who is all knowing.  I don’t get “down” or negative ever.  I always think to myself, “I have seen far worse than this (generally true in my case!) and I am certain no matter how bad this looks it is simply God protecting me from something far worse.”  Anxious people are living in their future self…negative people are in the past…I try to remain worry free and just do the work and let God do the magic!

How do you perceive retirement? 

I don’t have a traditional work place so I guess I look at it like I will probably be doing the same thing I am now; working from my laptop, still writing.  I think we will probably be traveling around to stay involved with the kids lives and wherever their path leads them.  Maybe in a winnebago! haha…do they still make those?

Do you have a personal philosophy you’d like to share? 

Live like the emergency instructions on an airplane…you must put your oxygen mask on first before assisting others – you are simply no use to anyone here if you are dead so take care of yourself!…and… You have a gift God sent you here to give out – don’t return home with it still in the box!

What would you like your legacy to be? 

I would like it if my life all made sense in the end, like some large jigsaw puzzle; it comes together in a beautiful picture of success, love and happiness for my children and even the bad, odd looking pieces, make the picture pretty in the end for them.

It would please me greatly if my tombstone would read “Here lies Hedy DiCarlo…she was done, so she died.” and that those words would be true.