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Posted by on Apr 15, 2014 in Elevate, Empower, Inspiration | 0 comments

365 Days Later…

365 Days Later…

 

When this journey began, I had big plans. World domination was clearly the goal. You know, rally all the capable, masterful, dynamic women in the country, capture that momentum and then take this brand global. I pulled together an exceptional team. We planned a national tour, ready to shake up communities and highlight their finest, most fearless leaders. We decided to set a new standard of inclusiveness by not charging for membership or assigning a monetary value to the relationships we were cultivating. After all, the goal was to bring women together from every background, profession, age group and region. We researched, connected, planned, designed, organized and spent countless hours in front of our computers. World domination was not the goal. Serving as many women as we possibly could was.

What worked? Well, we did. As a brand, and as a whole, we began to see incredible numbers. Women were emailing us their stories, and you read them! Our Woman on the RISE feature has inspired so many launches, created new friendships, raised money for worthy organizations & families in need and remains the single most popular feature on our website. Early on we received the standard self-promoting emails telling us all about the wonderful brands women were building. Understanding that everyone wants to be promoted, we made it clear that while we value every woman’s desire to build something powerful, our goal was to promote those who build their brands {and their lives} based on the principles of community, generosity and extended benefits to others. In short, we wanted to promote those who were out there attempting to make the world a better place. Contrary to what we see in the media, you can make money and make a difference. All that connecting & promoting got y’all excited! The calls & emails just kept coming. We built the fire, but you ladies showed up and kept it growing!

What didn’t work? Our big fat dream of a tour. It didn’t just putter out. It went down in a blaze of almost glory. We had the audience, and the women from each community, but couldn’t get it funded and eventually chose to just say Uncle. We were burnt out from selling, selling and more selling and honestly, felt like we’d lost time doing what we’d initially set out to do… connect with great women and promote your hard work! SO, back to the drawing board I went.

We had a growing coaching program, a successful web platform and richly talented Feature Contributors. Our audience was growing and you continued to engage. However, we knew there was something more we were meant to do. My team waited while I prayed, brainstormed and went dark for a few weeks. {read: quiet, which is a rare thing} I could feel it; the more that we were meant to do was a physical draw. I just couldn’t put my finger on it.

Enter the epiphany. It happened so quickly, and within two months of canceling our tour we were launching a magazine! The opportunity to grow our platform and offer you new ways to promote your business, organization and/or cause brought not only immeasurable joy, but even more readers! Women Who RISE now speaks to more than a million women, from all over our country and in more than 18 others consistently. Not bad for a little idea that came to life exactly one year ago today.

I am proud, yes. More than that I am grateful beyond measure. I cannot tell you how many remarkable women have played a role in the success of this project in the past year. Some for a brief moment and others for a considerable period of time. I am grateful for every. single. woman. We are all the sum of our parts, regardless of the size of the part. Every choice leads us to where we are meant to be. Every reader, every contributor, every staff member, our editors, the critics, all of the incredible women we have featured, the women who’ve sent messages of thanks or praise… you have all made Women Who RISE what it is today. Thank you!

What’s next? The next year holds more exciting growth and even more women to feature. We are always making space for you! Please fill out the contact form below and let us know how we can serve you. You are the reason we are here. This year’s Adventure Odyssey and Zen Odyssey are bold, life-changing events that will catapult your vision! Not to be missed, our speakers & coaches are preparing to meet you and ready to bring their very best to each event. RISE, a modern guide for the purpose driven woman will continue to grow, speaking about what really matters in our lives, both personally & professionally. Next Spring we will be taking our first major journey as a community, to India… details to come later this summer.

Ultimately we know that this journey is meant to be taken in faith. I continue to pray that we are led in service of those who need what we offer. We look forward to all that is to come, and appreciate your involvement, inspiration & the love you extend to us by sharing our platform with others. Together, we are a powerful force. We can accomplish more as a group than we ever will individually. Join us!

Rising together,

joannasign